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Vidcon 2023: YouTube Back in Action as Title Sponsor

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VidCon, one of the leading conventions in the digital creator space, has announced that YouTube will be returning as the title sponsor of the event in 2023. YouTube previously held this position from 2013-2019 and is set to celebrate the power of online video by bringing together creators, fans, and brands. According to VidCon, YouTube’s return as title sponsor comes after TikTok held the position in 2022. Many featured creators on the roster for 2022 included people such as Charli D’Amelio and Khaby Lame.

Colin Hickey, Senior Vice President of Operations at VidCon, said, “YouTube has always been an integral part of VidCon because it is one of the biggest players in the digital ecosystem. We are thrilled to have them return as the title sponsor to help drive our mission of putting digital culture and its creators center stage. We look forward to seeing how they showcase the evolution of the creator ecosystem across all of three of our tracks.”

VidCon has also announced a set of featured creators for the Anaheim event, including Aaron Burriss, Ben Azelart, Benjamin De Almeida, Brent Rivera, BoomerNa, Bryce Xavier, CalebCity, CaptainPuffy, CelinaSpookyBoo, De’Marcus Shawn, Jesus Nalgas, Kat Blaque, Lexi Rivera, Matt Slays, MissDarcei, MsMunchie, Rebecca Zamolo, Sidneyraz, Tabitha Swatosh, Tubbo, The Merrell Twins, The Odd 1s Out, ZHC, and VidCon co-founders John Green and Hank Green.

Kate Stanford, Vice President of YouTube Marketing, said, “The unique relationship and trust between YouTube creators, their fans and the digital industry is what sets our platform apart. As a longstanding partner of VidCon, we are delighted to return as title sponsor for 2023 to continue celebrating our creators through the diverse programming at this one-of-a-kind event.”

VidCon returned to an in-person convention in Anaheim in June 2022 and welcomed over 50,000 attendees across four days of programming. The event also had an additional 650,000 unique viewers tuning in via livestream from 150 countries. Brands such as YouTube, TikTok, Roblox, Spotify, Pinterest, Discord, Meta, Epic Games, and Squishmallows participated in the event.